Online retail is a booming business. But I’ve seen too many ecommerce businesses struggle to get traction. Running an online store can get complicated fast, which is why I’m a big fan of launching single branded product line + affiliate site combo.
This ecommerce model is very different from the typical online stores that rely on product sales.
- Starts with a niche & persona,
- Find some trending products of that niche
- Highest profit margin
- One product to worry about shipping
- Use sales off of affiliate marketing to reinvest
- Figure out what else is selling and launch new lines
- Natural growth projection
Building an ecommerce business takes more than choosing a brand name, writing
product listings, and starting to sell products online. Even the best business ideas can flop if you aren’t driving enough traffic to your site.
